Here Platform

Case Study

Industry: Information Technology / Location tracking, Mapping, and automotive

Company website: www.here.com

Company size: 10,000 people

Location: Israel & The Netherlands

Test object: HERE Taxi Mobile App

Testing Type: Real-life taxi ride simulation

Platform: Android & iOS

Brief information about
the company

HERE Mobility is the leading global and open marketplace for all transportation services.

They create cutting-edge technologies to provide businesses with smart mobility solutions and help them grow to the next level. The company is active in the mobility ecosystem, helping traditional taxi and transportation companies to get more ‘digital’ with the technology to become the next “UBER” by offering clients a complete end-to-end SaaS platform to manage booking, location tracking, navigation system, ordering, payments, feedback system, and more.

Challenges

The customer is required to conduct real-life testing of their taxi mobile application. The required testing needs to address a simulation of both the ‘Driver’ and the ‘Passenger’ using real people, with real cars and devices, in dozens of specific global geo-locations. This type of testing by no means could be executed by an in-house QA team since the scope required not only to conduct the test of the mobile application itself but also to go through the entire process of taxi rides: using a mobile application for booking a taxi to a certain address, making a real ride to a certain destination and finally dealing with payments and provide feedback. The bottleneck of the test was the coverage of different global countries (more than 100 global cities) together with dedicated cities/destinations in each of those countries. And even more, inside the city certain areas were required to be covered with taxi rides.

A secondary challenge was to coordinate a group of 2-3 people from the same location to test at the same time, some needed to use their own car (The ‘Driver’ test) and some had to actually ride with the driver to perform the test cycle successfully. Another complexity of this project was the necessity of handling diverse payment methods and payment providers, as well as cash payment, which means that the testers participating in the project should meet these requirements and conduct real transactions while making their taxi rides.

Solution

Ubertesters designed a comprehensive crowd testing and real user testing program built for global ecommerce and payment testing, mirroring genuine customer behavior across real-world customer journeys, including post-purchase flows. Rather than simulating transactions, our testers conduct real purchases using actual addresses and payment methods, providing ground-truth insights that no lab environment can replicate. Test cycles run on a rolling basis across active markets, with structured findings delivered to the client team through detailed reports that highlight issues by severity, market, and journey stage, enabling fast prioritization and resolution

Solution

HERE Mobility partnered with Ubertesters to achieve the real-world testing coverage it was unable to establish on its own and meet the challenges of this test cycle. The Ubertesters crowdtesting service, and the large community of global reliable testers, was a perfect solution to meet a set of strict requirements. With a large community of certified professional testers, spread all over the world and with a variety of real devices and different operating systems, we were able to build the right teams, over and over again, for this project and to conduct the test in the defined time frames. When testing the HERE Mobility taxi app in a certain city, Ubertesters assembled a team of testers to simulate taxi rides in specific locations within the city.

One tester with a car simulated the “Driver” and 1-to 2 other testers simulated the “Passenger”. Testers went through the entire process of accepting terms and conditions, creating an account, adding payment details, booking the ride/accepting the ride, pickup/dropoff, and then finalizing the payment, and providing feedback. Any bugs or issues that the testers experienced, as well as improvement suggestions, were reported on the Ubertesters robust platform and became immediately visible to HERE Mobility in real-time.

Outcome

The company’s time-to-market was greatly improved because of the ability to confirm a new location in a fast and reliable manner, sometimes in a matter of a few days.

The Ubertesters crowdtesting service was a perfect solution to meet a set of strict requirements. The team of testers was able to cover multiple desktop and mobile platforms and to get some important data for developers that eventually helped to improve the app significantly and make the process of taxi riding even more seamless than ever. The quality of service and the product was shifted to a new level, allowing to attract many new users and sign up more transportation companies as clients (taxi companies, shuttle services, airport transportation, etc) to implement the HERE Mobility solution. The partnership with Ubertesters allowed HERE Mobility to significantly improve their product, upgrade existing features, get important UI/UX recommendations and overall improvement suggestions.

Key Success Factor

The success of this engagement comes down to authenticity and scale: real testers, real transactions, and real local conditions across every key market managed end-to-end by Ubertesters with minimal internal involvement from the client. Four-plus years of continuous global testing have allowed quality standards to evolve alongside the platform and its growing partner network.

Why Ubertesters

When your platform powers hundreds of brands across 200+ markets, there is no room for inconsistency in the customer journey. The complexity of validating real order, fulfillment, and returns flows across a distributed retailer network in authentic local conditions requires a partner with global reach, real-user authenticity, and the operational depth to run it all. That’s what Ubertesters delivers.

Real testers, real transactions. Not synthetic scripts. Genuine purchases with authentic payment methods and real delivery addresses.
Global tester network. Local testers in every key market provide country-specific insights that no remote team can replicate.
Minimal internal overhead. Ubertesters manages the entire testing cycle, from tester coordination to detailed reporting, with minimal time or resource demands on the client’s team.
Long-term reliability. Four-plus years of continuous engagement reflect the depth of trust and consistency of results delivered.