Duel Smart Traffic

Case Study

Industry: Information Technology & Services

Company website: www.dueltv.com

Company size: 50-100 employees

Location: Italy

Test object: Smart traffic app

Testing Type: Exploratory testing, Usability testing, Functionality testing, UX

Platform: Android & iOS

Brief information about
the company

Smart Traffic app is a service that assists travelers in dealing with the inconvenience of road traffic. This is a GPS app to show traffic issues on familiar routes for commuters and provide useful information on roadblocks and heavily congested routes to help them make better-educated decisions about the best way to their destination (it is not for navigation like Waze or Google maps).

Challenges

The customer desires to conduct real-life testing in North America of their navigation mobile application under real-life conditions, with 100+ drivers, while driving to the chosen destination, using the recommended routes.

The client is located in Italy, and thus, has no access to USA/Mexico drivers with their own cars to perform the required testing. Further, this type of testing by no means could be executed by an in-house QA team since the scope required not only to conduct the test of the mobile application itself but also to go through the entire process of GPS rides: laying routes, finding various points on the map, identifying traffic jams and accidents on the route and designating the shortest and best route. It was important to cover as many test points as possible that the application could cover. One of the most difficult challenges was to find as many available testers in hard-to-reach places (some less populated regions).

Solution

Ubertesters designed a comprehensive crowd testing and real user testing program built for global ecommerce and payment testing, mirroring genuine customer behavior across real-world customer journeys, including post-purchase flows. Rather than simulating transactions, our testers conduct real purchases using actual addresses and payment methods, providing ground-truth insights that no lab environment can replicate. Test cycles run on a rolling basis across active markets, with structured findings delivered to the client team through detailed reports that highlight issues by severity, market, and journey stage, enabling fast prioritization and resolution

Solution

The complex need to use 100+ real drives with own cars, while performing functionality, usability, and location-based testing was a perfect fit for the Ubertesters crowdtesting service.

Crowdsourced testing was the only possible way to meet the set of these strict requirements. With a large and trusted testers’ community that is spread all over the world, Ubertesters was able to build the right team, with their own vehicles, for this complicated test project that included driving around, performing other test requirements, and executing different test cases while meeting the strict deadlines as presented by the client.

Outcome

With a team of 100+ North American drivers (USA and Mexico), who downloaded the app, received the test cases, and started driving around for testing purposes, the project goals were met in a perfect manner. The team of testers was able to cover multiple mobile platforms and execute all the required test scenarios. The testers reported dozens of issues related to usability and functionality and gave the client the unbiased feedback they needed from real drivers in the actual target market.

The client received important feedback described in a precise manner to help the client improve the app significantly and make the process of traveling comfortably by car and choosing the best way to the destination a much better one. The quality of service was shifted to another level allowing to attract many new users and get thousands of highly positive feedback.

Key Success Factor

The success of this engagement comes down to authenticity and scale: real testers, real transactions, and real local conditions across every key market managed end-to-end by Ubertesters with minimal internal involvement from the client. Four-plus years of continuous global testing have allowed quality standards to evolve alongside the platform and its growing partner network.

Why Ubertesters

When your platform powers hundreds of brands across 200+ markets, there is no room for inconsistency in the customer journey. The complexity of validating real order, fulfillment, and returns flows across a distributed retailer network in authentic local conditions requires a partner with global reach, real-user authenticity, and the operational depth to run it all. That’s what Ubertesters delivers.

Real testers, real transactions. Not synthetic scripts. Genuine purchases with authentic payment methods and real delivery addresses.
Global tester network. Local testers in every key market provide country-specific insights that no remote team can replicate.
Minimal internal overhead. Ubertesters manages the entire testing cycle, from tester coordination to detailed reporting, with minimal time or resource demands on the client’s team.
Long-term reliability. Four-plus years of continuous engagement reflect the depth of trust and consistency of results delivered.